The Chaos Scenario by Bob Garfield
Thursday, September 24th, 2009 at
3:59 pm
The Chaos Scenario is the new book by Bob Garfield of Ad Age and NPR that predicts the end of the mass media/mass marketing era, the rise of Listenomics and the post-advertising age, and the period of chaos in between. Watch the video to discover how this will disrupt the world you know and then visit the website at www.thechaosscenario.net
Duration : 0:3:23
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Tagged with: Ad Age • advertising • bestsellers • Bob Garfield • book • chaos • Chaos Scenario • Chaos Scenario Book • Listenomics • mass marketing • mass media • media • National Public Radio
Filed under: book marketing
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Looking forward to …
Looking forward to reading this one. Garfield and Gladstone’s “On the Media” podcast is one of my favorites.