In our second video “Promote A Book — Advertising or Public Relations Part 2″ we explore the aspects of branding when you want to promote a book as well as the difference in advertising versus PR to promote a book..

Phil further reviews our ideas for how to promote a book at www.promote-a-book.com as when advertising is needed to promote a book versus when public relations are the choice

In our first video “Promote A Book — Advertising or Public Relations Part 1″ (in case you missed it) we explore the pros and cons of using advertising to promote a book. In our last video, “Promote A Book — Advertising or Public Relations Part 3″ we conclude or opinions on using public relations versus advertising to promote a book.

If you want to know more, please visit our blog, www.promote-a-book.com

Duration : 0:4:58

Read the rest of this entry

Technorati Tags: book marketing plan, book publicist, book publicists, how do I promote a book, how to promote a book, internet marketing book, market a book, promote a book, promote book, promote my book

How do I find an audience for my book is a common question. Linda provides information on finding an audience and why it is important to use as many cross references as possible to help you to brainstorm. Once you define your audience continue to build your brand with them.

Duration : 0:10:31

Read the rest of this entry

Technorati Tags: book marketing, book marketing services, book promoter, book promotions, book publicist, market your book, marketing your book

Visit to meet my publicist, Hannah for the first time at The Bedford Swan Hotel. (Apologies for the poor sound at the beginning of this video)
The books we have in the video are what are called ‘proof’ copies for reviewers etc. The real books that are sold from bookshops get printed in October.

‘From Notting Hill with Love Actually’ will be published on 25th November 2010

Duration : 0:3:1

Read the rest of this entry

Technorati Tags: novel, Publicising, publishing

http://gloriapall.com Gloria Pall does Mae West at the book publicists of Southern Cal.

Duration : 0:5:28

Read the rest of this entry

Technorati Tags: book publicists, GloriaPall, Irwin Zucker, MaeWest

Hi, i’m a student, so i’ve got no money to spend on anything involved in publishing

All i have is my manuscript with an excellent story.

So, can i get a lot of money in selling my book within the first two years (i’m not talking millions, but at least £10,000 would be great), without having any money to begin with? Considering i have no money to afford an agent, a publicist, marketing or promotion or liability cover

Should i give up trying to publish the book? I need the money though.
@first answer: in case you didn’t read, i’m a STUDENT! I’m not meant to find a real job!
@katniss: i doubt many students have jobs to pay a publicist £500 a month. Bit rude of you implying i haven’t researched
Thanks Lynn, for not being a spacker like everyone else
@katniss: For being 17, you can’t expect me to know much about this. I’m studying. That’s what y!a is for, for finding answers. Besides, you must be like 102. I’m not surprised your so ‘well-informed’.

LOL That’s WHY I’m writing my novel - I need the money.
So, you have no money? That means you have to do it the hard way - learn how to write well enough to get published and then learn how to get published. Will you make 10,000 pounds? (Hey, American, so our keyboards don’t have the pound sign, we have the $ sign.) Well, that’s jumping the gun a bit (like one or two years too early.) First you learn what you have to do, then you do it, and then you find out who pays what you want, and make darn sure you write it well enough that they’ll pay you that kind of money.

How do you make it good enough without money? Once YOU make all due effort into producing the absolute best (which means you have to learn what publishers are looking for, but I’ll give you the names of two books that I bought used and helped me), then you find others trying to do the same thing and proof each others. And, if you’re lucky, one of them has editor-for-brain and can make it up to snuff. I did luck out. Because I write, one of my friends is a full fledged "grammar police," a good thing since grammar isn’t my thing. She promises to get the grammar right after I get it good in all ways but my grammar issues.

Here are the two books that got me started. (And remember libraries and used bookstores, but you have money. Everyone has money. Some of us merely don’t have as much as most, so we buy only what we have to. These are "have-tos.")

http://www.amazon.com/Hooked-Write-Fiction-Grabs-Readers/dp/1582974578/ref=sr_1_2?s=books&ie=UTF8&qid=1286461143&sr=1-2
and
http://www.amazon.com/First-Five-Pages-Writers-Rejection/dp/068485743X

Oh and all that to say, I certainly hope you don’t need the money in January. We can get published if we work at it, but it does take time. I need my money by this time next year, so I’ve been working on the novel for a while already, and have a schedule of when to start sending it out.

Added after reading the rest of the crap you got -
Best revenge for such idiots? Blow by them in your learning how. Don’t entertain their "idiotness." (Well, too much. lol) I had idiots like Katniss. (What, kat? You can dish it out, but can’t take it?) They motivated me. Look. She’s taken "years" to get to mediocre. I blew past my idiots in two years, because I did study how. (And my idiots were published. lol)

You didn’t know. How do you research "How do I get published if I’m broke?" I gave you a start. You’ll figure out how from there.

But, hey, now. I am old. I’m 55. It doesn’t matter when we start, just how motivated we are to get there. "Flat broke" is the ultimate motivator.

Panelists Scott Huver, who contributes to People Magazine,People.com, TV Guide Mag., Los Angeles Confidential, Giant Magazine, ComingSoon.net and Fandango.com to name a few, talks about the importance of relationships with independent or freelance journalists. Some journalists do not want to hear from publicists, while a pitch from a freelancer, who was pitched by a publicists has a much better chance of making it in the publication, because of the long standing relationship between the trade and the journalist.

Also, in the video, Janice Rhosalle LIttejohn, a freelance journalist specializing in entertainment, media, lifestyle and culture to name a few. She says relationships are critical and can make or break getting your story placed. The EPPS panelists agree, it is all about trust. For the full story and other related media workshop highlights visit: http://mayocommunications.wordpress.com, http://mediaguru-mayopr.blogspot.com/ or subscribe to MAYO PR at: http://feeds.feedburner.com
On Facebook.com/MAYOPublicRelations
Twitter.com/gmcquade

Duration : 0:0:38

Read the rest of this entry

Technorati Tags: MAYO PR, MAYOCommunications.com, Media (communication) Books

SPIN
Directed by Tamika Lamison
STARRING Camille Tucker and James Black
Produced by Keta Brown, Camille Tucker and Tamilka Lamison
Written by Camille Tucker and Keta Brown & Sheilah Brooks.
Synopsis: When top L.A. book publicist, ALEX BURKE, falls for washed-out, former award-winning novelist, JAMES HUGHES, she ruthlessly spins a web of lies to save his ailing career. But she is soon hit with a lie that deals her a mortal blow.

Duration : 0:1:23

Read the rest of this entry

Technorati Tags: actor james black, African American film, Black film, Camille Tucker, Festivals, Independent film, Indie film, james black, Pan African Film Festival, pneuma entertainment, Short Film, Tamika Lamison

http://bestbusinessbrands.blogspot.com/2011/12/build-book-buzz-book-publicity-forms.html

Save Thousands In Publicist Fees With This Collection Of Fill-in-the Blanks Media Relations Tools Designed To Help You Sell Books! This Incredible Workbook Is Brimming With Essential Book Publicity Templates, Clear Instructions And Helpful Samples.

Duration : 0:0:5

Read the rest of this entry

Technorati Tags: 1

Thanksgiving week is officially here and we’re celebrating by revealing the books we are most thankful for at Regnery! In this clip two of our publicists share their favorite Regnery titles. Let us know which books you are most thankful for by commenting below.

Duration : 0:1:4

Read the rest of this entry

Technorati Tags: books, publicity, regnery, thanksgiving

No. Advertising and marketing the book, as well as proposing public appearances by the author is the responsibility of the publisher. It is, however, a good idea to have an agent you can trust to handle the bureaucratic side of things — negotiating appearances, fees, etc. — so that you can focus on writing and the appearances themselves. There’s a lot more work that people realize that goes into planning and dealing with the business side of writing, and it’s easy to get lost in it or have it consume all (or near enough that it feels like it) of your time and energy.