Online thought leadership and viral marketing strategist David Meerman Scott, bestselling author of The New Rules of Marketing & PR. Imagine if people learn about you on the Web first, so when they contact you, the sale is already partly done.

For information on booking David to speak at your next event, please visit http://www.davidmeermanscott.com/

Duration : 0:3:34

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Author of popular new business book “The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly” laments that Mom hasn’t encountered his popular new business book next to Harry Potter at bookstores or on national TV programs like Oprah and The Today Show. David Meerman Scott, online thought leadership strategist and viral marketing expert uses YouTube to “prove” to his mother that he really did write and publish a book!

Duration : 0:1:21

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