Moderator Flo Selfman, owner of Selfman & Others PR has handled celebs, theatre and arts events, and book and author tours for more than 20 years. A grammar expert, she copyedits/proofreads scripts and manuscripts and consults with authors of every stage of publication. She is currently beginning her sixth year as (volunteer) president of Independent Writers of Southern Caifornia (IWOSC), a nonprofit organizaton of freelance writers. As moderator of the recent EPPS media workshop on freelance journalists, Flo talks about the power of relationship building where one story pitch could turn to gold and become published many other major trades and publications. For the full story and other related media workshop highlights visit: http://mayocommunications.wordpress.com, http://mediaguru-mayopr.blogspot.com/ or subscribe to MAYO PR at: http://feeds.feedburner.com/MayoPR
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Duration : 0:1:24

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Technorati Tags: book publicity, George McQuade, pr

You Do PR Do-It-Yourself Self-promotion and Book publicity website for authors.

http://www.youdopr.com

Duration : 0:1:13

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Technorati Tags: authors, book, book marketing, books, marketing, novels, pr, Press, public relations, publicity, publishing, writers

What you can learn by reading this book

Great real life examples how companies have failed big time because they don’t comprehend real time marketing.
Learn how smart individuals and companies have used real time marketing with staggering results.
Create your own real time toolbox, this will form your context for real time marketing and you will see the “right now” opportunities when they are passing instead of missing them.
You will probably approach your business and customers in a new way after you reading this book. I think this book is so important to read if you have a goal to get beyond social media and harvest great results with those tools.
You will understand that successful companies have this mindset and use the tools to successfully engage people in real time.
How to accept challenges and drop excuses.
How are you approaching the real time marketing environment today?

blog post: http://www.mattiasgronborg.com/book-review/book-review-of-real-time-marketing-pr/

Duration : 0:1:51

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Technorati Tags: #58, book, marketing, of, pr, real, review, time, video

Jim Kukral reviews Peter Shankman’s book about how to get PR for your business or brand. A must read book if you ever want to get publicity.

Duration : 0:3:4

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Technorati Tags: marketing, pr, public, relations

Join us for the Book Marketing Conference Online! http://www.kristenrecommends.com/marketing

Duration : 0:0:41

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Technorati Tags: author, become an author, book, book marketing, books, get published, how to write book, Kristen Eckstein, market, marketing, non-fiction, pr, promote, promotion, publicity, published, publishers, publishing, self publish, self-publishing, write, Write a Book, writer, writing

A funny commercial for the critically acclaimed and best-selling book, “You Want Caviar But Have Money For Chitlins: A Smart Do-It-Yourself PR Guide For Those On A Budget. When there is a recession, branding is key, and marketing dollars are scarce –The PR Expert, hires her children to help market the book.

Duration : 0:3:39

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Technorati Tags: branding, Caviar, Do-it-yourself, Karen Taylor Bass, marketing, pr, Recession Proof, Shoestring Budget

Advice and insights on how to create and market your brand from Edward Segal, former marketing strategies columnist for The Wall Street Journal’s StartUpJournal.com. Segal is the author of two PR handbooks, including Getting Your 15 Minutes of Fame (John Wiley & Sons) and the Profit by Publicity series that feature a how-to book, audio book, and live and online classes.

Duration : 0:4:19

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Technorati Tags: 15 minutes, advertising, agent, anthony, Association, Best, branding, Brands, broker, brokers, business, California, company, Edward Segal, entrepreneur, entrepreneurs, estate, fame, free, google, marketing, New, of, owners, pr, public, public relations, publicity, real, realtor, realtors, relations, Small, Start up, startup, strategies, tactics, Weiner

To celebrate 16 years of online book publicity success, FSB Associates reserves a booth at Book Expo America 2011 at the Javits Center in New York City to meet and greet the fabulous folks of the book world.

Duration : 0:0:46

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Technorati Tags: author, BEA, book convention, Book Expo America, books, Fauzia Burke, fsb associates, pr, publicity, publishing

http://www.yourbookisyourhook.com - I’m a successful blogger and enjoy blogging as both a radio show host and best-selling award-winning author. I became a blogger when I found Yaro Starak & Gideon Shalwick’s program, BecomeaBlogger.com. Thanks to their quick videos, simple tips and creative, innovative ideas for all types of blogs, I crafted my own blogs for my book and business. Check out my blogs at http://www.yourbookisyourhook.com/blog and http://www.boysbeforebusiness.com/blog. You can do it too! I highly recommend the BecomeABlogger.com program for every author. Learn how to become a blogger so you can expand your platform, reach your readers in a whole new way and sell more books.

Duration : 0:1:47

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Technorati Tags: Blogging, book, book coach, book consultant, book marketing, book publicity, Communications, editing, expert, Gideon Shalwick, how to become a blogger, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, networking, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, women, womens radio, womens radio network, writer, Yaro Starak, Your Book Is Your Hook

The above video is a clip on six elements of digital marketing as featured in a two-part presentation, Digital Marketing Success for Small Businesses, with Fauzia Burke, President of FSB Associates (http://fsbassociates.com/).

Visit slideshare.net (http://www.slideshare.net/FauziaBurke) to download the complete presentation as well as information on book publicity.

Duration : 0:5:3

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Technorati Tags: authors, blog, books, business, email, Facebook, Fauzia Burke, fsb associates, marketing, newsletter, online, pr, publicity, seo, social media, twitter, Website