http://yourbookisyourhook.com - Join me as I talk with Brett Lipton & Jon Lipton who own and operate Castle Rock Agency, a property & casualty insurance agency in New York, have more than 30 years of insurance experience between them. Brett also owns and operates a newspaper. Both of them discuss the many pitfalls of media insurance coverage with radio personality and host Jennifer S. Wilkov.

Authors, writers, bloggers, website owners and even those who post innocently on Facebook and other social media sites need to hear what these knowledgeable agents have seen happen to those who dont recognize the exposure they face when they write, post and express themselves in a book, article or online post.

Summer Whitford is a chef and writer whose motto is Dine Well. Live Fully. Travel Often. –that’s why she’s called The Food and Wine Diva. She is the author of “Join Us At The Embassy,” her book about food, wine, culture and travel and her experiences with catering for ten different embassies. Ms. Whitford will talk with radio personality and host Jennifer S. Wilkov about how she got published and how she uses her book as her hook as well as some creative strategies she uses to market her book.

Duration : 0:2:11

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Technorati Tags: book, book coach, book consultant, book marketing, book publicity, Brett Lipton, Castle Rock Agency, chef, editing, embassy, expert, how to write a book, insurance, Jennifer S. Wilkov, Jennifer Wilkov, Join Us At The Embassy, media liability, networking, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, Summer Whitford, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com Katharine Sands, literary agent at the Sarah Jane Freymann Agency, will discuss specific advice for authors and writers about how to make the perfect pitch to literary agents with radio personality and host Jennifer S. Wilkov. From query letters to the distinction between a writer who is ready to become an author and one who is not, listeners will appreciate her candor and details about what will make the winning pitch. Ms. Sands will also discuss suggestions for next week’s Book Expo America industry event and how authors can make the most of their experience.

Katharine Sands is also the agent provocateur of the book, “Making the Perfect Pitch: How to Catch a Literary Agents Eye.” Compiled by Ms. Sands after watching authors panic at an industry event when pitching agents, this book is a collection of pitching wisdom from leading literary agents. Ms. Sands will talk with radio personality and host Jennifer S. Wilkov about what it takes for an author to craft the perfect pitch and how to catch a literary agent’s eye so they can get published.

Duration : 0:1:50

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Technorati Tags: book, book coach, book consultant, book marketing, book publicity, editing, expert, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, Katharine Sands, literary agent, making the perfect pitch, networking, pitch, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com — Beth Kallman Werner will talk with radio personality and host Jennifer S. Wilkov about what a book review is, why it is a great resource to have in an author’s marketing kit and when to submit for one. She’ll also reveal how self-published authors can get a review as well as how they and traditionally published authors can use a review to revive a title’s sales and interest. Ms. Werner will also discuss how to turn a potentially negative review into a positive asset for a book and its author.

Bestselling author Dr. Bonnie Eaker Weil, who is internationally acclaimed, named by “Psychology Today” as one of America’s best therapists, and by “New York Magazine” as one of New York City’s best therapists, joins radio personality and host Jennifer S. Wilkov to share her updated edition of “Make Up Don’t Break Up” in a candid interview that reveals Dr. Weil’s own experience with growing up with adultery in her childhood home and how that has provided so many insights for her to help couples everywhere to survive adultery.

Dr. Bonnie, a 5-time “Oprah!” guest, will talk about why social media could be killing the romance in your relationship, why women should make the first move and why couples should break up to test their relationship’s staying power. She will also discuss why she updated this book and how she is using it as her hook.

Duration : 0:2:47

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Technorati Tags: adultery, author, book, book coach, book consultant, book marketing, book publicity, book review, Dr. Bonnie Eaker Weil, editing, expert, how to market a book, how to publish a book, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, Kirkus, Kirkus Discoveries, Kirkus Reviews, Make Up Don't Break Up, networking, pr, publicist, publicity, published, publisher, publishing, radio, self-published, Success, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com Dallas Woodburn, winner of the 2010 Glamour Magazine Best of You Award for volunteer work and the founder of the non-profit organization, Write On! For Literacy, will discuss the importance of building confidence in children through writing with radio personality and host Jennifer S. Wilkov. Shell talk about her own experience as a child author and her latest endeavor of opening up a publishing company called Write On! Books that champions young writers. The new company will debut its first anthology this summer and features submissions from more than 50 young authors from the U.S., Canada, Singapore and New Zealand.

New York Times and Wall Street Journal bestselling author, motivational speaker and former decorated combat fighter pilot, Lt. Col. Rob Waldo Waldman, will talk with radio personality and host Jennifer S. Wilkov about his remarkable book entitled Never Fly Solo: Lead with Courage, Build Trusting Partnerships, and Reach New Heights in Business and how he uses his book as his hook. Lt. Col. Waldman shares his specific tips for authors and the importance of having wingmen when undertaking your own book publishing endeavor.

Duration : 0:2:41

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Technorati Tags: book, book coach, book consultant, book marketing, book publicity, Dallas Woodburn, editing, expert, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, literacy, networking, Never Fly Solo, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, volunteer, Waldo Waldman, wingman, women, womens radio, womens radio network, Write On For Literacy, writer, Your Book Is Your Hook

http://yourbookisyourhook.com — John Robinson, congenital amputee, advocate and the subject of a national documentary on Public Broadcasting Stations will discuss his autobiography entitled “Get Off Your Knees: A Story of Faith, Courage and Determination” with radio personality and host Jennifer S. Wilkov.

Mr. Robinson will discuss the genesis of his book, how he got published when Syracuse University Press took an interest in his personal journal, why he got asked to become the subject of a national PBS documentary and how he now uses his book as his hook.

Lynda Menegotti of Internet Marketing Managed will talk with radio personality and host Jennifer S. Wilkov about what a virtual assistant is and tips for what authors need to know to hire the right one for them.

With more than twelve years of experience as a virtual assistant, Ms. Menegotti reveals the benefits of working with a virtual assistant and what one can do to relieve authors of marketing support for their books while they are writing their next ones.

Duration : 0:2:4

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Technorati Tags: author, autobiography, book, book coach, book consultant, book marketing, book publicity, congenital amputee, editing, expert, how to write a book, internet marketing, Jennifer S. Wilkov, Jennifer Wilkov, John Robinson, networking, Newhouse, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, Syracuse University, virtual assistance, virtual assistant, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com - Join me as I talk with Jill Shure who discusses her perspective of the ever-changing publishing industry and her decision to become the publisher of Syntax Books to publish books for other authors and novelists. Ms. Shure is the 2002 Ben Franklin Award winner for Popular Fiction for her book, “Night Jazz,” and will also talk about her new sequel, “Night Glitter,” and her companion recipe book, “Night Caps.” Ms. Shure will reveal how she got published, how she researched her 1920s fiction novels, clever ways she used to cross-promote her novels in her companion recipe book, and how she uses her books as her hook.

Duration : 0:1:59

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Technorati Tags: Ben Franklin Award, book, book award, book coach, book consultant, book marketing, book publicity, editing, expert, fiction novelist, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, Jill Shure, networking, novel, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com Its Spring and April is a great month to get to know more about writers conferences happening this summer. Get the tip of the month for your book project and make a plan to go to a conference where you can get what you need for your book. Identify your best next step and act on it.

Refer to the schedule for upcoming events and appearances this month and read the blog for more resources. Listen to the weekly radio show on WomensRadio featuring interviews with industry professionals and where authors and writers share how they got published and how they use their book as their hook. Meet me in Syracuse, NY, New York City or Dallas this month where youll find me speaking at events in each of these cities.

My intention is to help you write, market, publish and make money with your book.

See you this month at Your Book Is Your Hook!

Duration : 0:4:22

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Technorati Tags: book, book coach, book consultant, Book Expo America, book marketing, book publicity, childrens book, editing, expert, fiction, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, networking, non-fiction, Novelist, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, women, womens radio, womens radio network, writer, Your Book Is Your Hook

http://yourbookisyourhook.com - Join me as I talk with Larry Goldbetter who is the President of the National Writers Union, the nation’s only labor union and advocacy organization for freelance writers in all genres, media, and formats, and Victoria Moran who is the Oprah-featured author of ten books on wellness and practical spirituality, including the weight-loss classic “Fit from Within,” the international bestseller “Creating a Charmed Life,” and its new sequel “Living a Charmed Life.” Find out how Victoria got published with her first book, how she found her first agent, and how she uses her books as her hook. Youll also hear about what she did when she got that call from Oprahs producer not once, but twice!

Duration : 0:3:18

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Technorati Tags: book, book coach, book consultant, book marketing, book publicity, Creating a Charmed Life, editing, expert, Fit From Within, how to write a book, Jennifer S. Wilkov, Jennifer Wilkov, Living A Charmed Life, National Writers Union, networking, Oprah, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, Victoria Moran, wellness, women, womens radio, womens radio network, writer, Your Book Is Your Hook

10/22/09—Speculative Fiction author Peter A. Balaskas is named 2009 PUBLICIST OF THE YEAR by the Book Publicists of Southern California for the marketing and publicity he has done for his novel, THE GRANDMASTER, as well as for his publishing company, Ex Machina Press. Best selling author and L..A Times columnist Chris Erskine is the Master of Ceremonies.

www.peterabalaskas.com

Duration : 0:7:20

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Technorati Tags: author, Balaskas, erskine, grandmaster, marketing, publicist, writer, writing

http://yourbookisyourhook.com - Join me as I talk with Jan McInnis who is a comedian, professional speaker and comedy writer. She has written for the Tonight Show monologues, radio top 10 lists and much more. Get specific tips to inject humor into your writing and book project. Hear about Jan’s own experience of becoming an author of the book, “Finding the Funny Fast: How to Create Quick Humor to Connect with Clients, Co-Workers and Crowds”. Find out how she got published and how she uses her book as her hook! You’ll laugh as Jan shares how to find the funny for every audience and how to use it to connect even more with your readers.

Duration : 0:1:40

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Technorati Tags: book, book coach, book consultant, book marketing, book publicity, comedian, comedienne, comedy writer, Communications, editing, expert, finding the funny, how to write a book, humor, humor writing, Jan McInnis, Jennifer S. Wilkov, Jennifer Wilkov, networking, pr, publicist, publicity, published, publisher, publishing, radio, self improvement, self-published, speaker, speaking, Success, women, womens radio, womens radio network, writer, Your Book Is Your Hook